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I Can’t Believe It’s Not Butter!®

I Can’t Believe It’s Not Butter!®

  • Spread No Drama
  • Where to Buy
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Spread No Drama

We believe that delicious food should create joy, not drama. It’s time to stop stressing out over what you want to eat versus what you think you should eat. With I Can’t Believe It’s Not Butter!® you get the best of both worlds: unbelievable buttery taste and unbelievable benefits!

See how Eva Longoria cuts the food drama with I Can’t Believe It’s Not Butter!

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Unbelievable Products

Unbelievable taste in spread, spray, and stick forms.

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Unbelievable Recipes

With 70% less saturated fat than butter, you'll want to use I Can't Believe It's Not Butter in all your favorite recipes

  • Spread No Drama

    Lemon Meringue Pie

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  • Spread No Drama

    Zucchini and Yellow Squash Fritters

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  • Spread No Drama

    Strawberry Almond Flour Cake

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What We’re Made Of

Want to know our secret? Our spreads taste so good because we use real, simple ingredients such as a blend of plant-based oils, purified water, and a pinch of salt (we’re terrible at keeping secrets!)

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Where to Buy

Enter your zipcode to find I Can’t Believe It’s Not Butter! at a store near you.

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Have Questions?

FAQ

Everything you wanted to know about
I Can’t Believe It’s Not Butter®.

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Pure Blends
I Can't Believe It's Not Butter

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